Christmas themed photo sessions can give your business a great little boost and gives you the opportunity of creating a client for life! Jeanine McLeod of Cloud 9 Studios came up with the idea of the Christmas Memory Box and says it keeps her clients coming back year after year.
Jeanine's Christmas Portrait Memory Box Idea
"Every year, the weekend after Thanksgiving, I bring out my Christmas decorations. My favorite things to unpack are the small framed prints of my kid's Christmas portraits. As I unwrap each frame, I am reminded of a Christmas memory. I laugh, smile and sometimes shed a little tear at the baby girl who is now a pre-teen.
I wanted to find a product that would have the same emotional affect along with the ability to store memories and stories of families as they grow and change throughout the years. That's how I came up with the concept of the Christmas Portrait Memory Box.
My clients buy their specially branded Christmas box and come back year after year to fill it with beautiful portraits, stories and memories of their children. It has become part of their Christmas traditions and I feel so privileged to be a part of it."
Jeanine's Christmas Portrait Memory Box Idea
"Every year, the weekend after Thanksgiving, I bring out my Christmas decorations. My favorite things to unpack are the small framed prints of my kid's Christmas portraits. As I unwrap each frame, I am reminded of a Christmas memory. I laugh, smile and sometimes shed a little tear at the baby girl who is now a pre-teen.
I wanted to find a product that would have the same emotional affect along with the ability to store memories and stories of families as they grow and change throughout the years. That's how I came up with the concept of the Christmas Portrait Memory Box.
My clients buy their specially branded Christmas box and come back year after year to fill it with beautiful portraits, stories and memories of their children. It has become part of their Christmas traditions and I feel so privileged to be a part of it."
Jeanine's Christmas Portrait Memory Boxes – Photo by Jeanine McLeod, Cloud 9 Studios
Folio Art Frame – Great to Display, Great for Gifts
Tips for Successful Christmas Photo Sessions
Premium Window Folio Box in White - Limit Your Sessions: Decide how many sessions you want to offer. Don't make the mistake of making too many slots available. Having limited availability will only make people want it more!
- Select Dates & Times: Keep your time slots short. 30 minutes is typical for a session like this. COVID Tip: Make sure you leave enough time to sanitise between sessions if you're doing them in studio.
- Invite Selected Existing Clients: They’ll feel special knowing they get first dibs on something exclusive and limited.
- Use Social Media: Put a post out on your social media if you don't fill every slot from existing clients. Make sure you mention how exclusive and limited they are!
- Don't Overshoot: You don't need to shoot heaps of images. Be selective, get the shot and move on. Have an idea of the types of shot you're looking for from the outset. Once you've done a couple of sessions, you'll soon find your groove and know exactly what you need.
- Tips for What To Wear: Give your clients tips on what to wear, especially if you’re using a set or backdrop. You don’t want them turning up in something that doesn’t fit with the theme. You may even want to share pictures of your set up so complementary outfits can be chosen.
- Set Their Expectations in Advance: Make sure they understand how long the session will last and how many images they can expect to see. Ask them who will be involved and what they’d like to get from the session. Will it just be a few shots of the kids or will the whole family be involved? If you and your clients are both well prepared, things will go a lot smoother.
- A Little Gift: Giving the kids a small gift at the end of the session is a great way to show your appreciation and will go a long way. The kids will LOVE it and the parents will really appreciate the extra thought and effort.
- Limit The Products On Offer: We recommend starting with the folio box. They can buy the box and the number of images they like to go in it. Let them know that if they don't fill the box, they can come back next year to add to it. You may also want to offer popular holiday type products such as Christmas Photo Cards and small framed prints. A set of 5 Gift prints in a Diamond Folio Box and/or a Folio Art Frame are great options for Grandparent Christmas Gifts too!
Premium Colours 8x10 Folio Box in Red (USB optional)
Ready-To-Go Artwork Available To Brand Your Boxes
To get you up and running as quickly and easily as possible, we've created some special Christmas designs that you are free to use on your folio boxes. Simply let us know which one you would like to use when you place your order and we'll take care of it for you. Here's a link to the gallery of Christmas designs: https://tinyurl.com/y32cxvz6
Below are some examples of the designs. Depending on the type of box you choose, these designs can be engraved, foiled or printed on the lid of your box.
Below are some examples of the designs. Depending on the type of box you choose, these designs can be engraved, foiled or printed on the lid of your box.
Folio Art Frame – Available in 8x10 and 11x14 Sizes
Great Gift for Grandparents – Diamond 5 Mat Folio Box
Thanks to Chris Fritchie and Jeanine McLeod for the use of their images
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