As we move towards silly season, is your business set to make the most of the last quarter? I won't start shouting about Christmas just yet other than to say that it's never too early to start planning for holiday promotions. Here's some potential ideas that you could try below...If nothing else they might help get your creative juices flowing and get you thinking about planning for the weeks and months ahead. 
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Win a free engagement shoot
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Competitions work well on social media to generate awareness of your brand and spark interest in your services. A free engagement shoot can help generate enquiries from couples planning a wedding. You could offer a free print to the winner and then try to up-sell to generate additional revenue afterwards. Always offer something to non-winners to try win their business too.

Facebook has given us the opportunity to capitalize on the very important, highly personal and uniquely relevant moments in people’s lives. It’s never been easier to find the right people or the right moments.

In the past as a marketer I would purchase TV ad slots, magazine or radio ads and use these to reach people. It was a numbers game and more about context than relevance (read: it was not very targeted). The advances in mobile and platforms like Facebook have changed all of that.