The fundamentals of marketing have always been about choice and rejection. When marketing your business, you want potential customers to choose your brand and reject others.
In years gone by, large organisations controlled all of these consumer decisions with big budget and broadcast media like TV and Radio. In todays world, social media creates more moments of interaction, more opportunities for engagement, and more ways for you to encourage potential customers to choose you.
In years gone by, large organisations controlled all of these consumer decisions with big budget and broadcast media like TV and Radio. In todays world, social media creates more moments of interaction, more opportunities for engagement, and more ways for you to encourage potential customers to choose you.
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